fashion

In the Studio with Toni Caroline by Emma Morton

Toni Caroline

Toni Caroline

Meet Toni Caroline, a London based stylist and art director who's clients include Paul Smith, Jack Wills, White Stuff, and many more. Toni lives in North London and is a regular at the 3Objectives Studio, she is in the throws of starting a cinema club!

-You – Name, Job Title and Company
Toni Caroline, Freelance Stylist

-Who is your inspiration?
Joan Didion (Journalist)

-What is your favourite piece of equipment?
My favourite bit of work equipment is probably the trusty bulldog clip - I use them on a daily basis!

-What made you choose your profession?
I actually wanted to be a fashion journalist, but after a couple of years interning and assisting in the industry I realised that I really enjoyed the more visual aspect of fashion; photography and styling.

-Equipment you can't live without?
My laptop!

-What are your achievements?
Dictating my own direction in life and making work a fun, sociable thing to do :)

-What's the first album you bought?
I remember buying Blink 182, take off your pants and jacket when I was 11, before that I think I had single CD and tapes!

-If you were the Mayor of London for the day what would you change?
I would bring all the rent down!

-What is your favourite country visited?
America! California is stunning and so clean

-What books, blogs or podcasts do you read or listen to?
I love reading fantasy fiction. At the moment I am reading The Bear and the Nightingale, The Sky at Night, Book of the Moon, Eragon (before bed), and I’m listening to Harry Potter and the Chamber of Secrets read by Stephen Fry!

-What do you do in your spare time?
In my spare time I like to watch films (at home and at the cinema), read and cook!

-If you were marooned on a desert island what 3 people (dead or alive) would you choose to be there with you and why?
My boyfriend, best friend and his (future) boyfriend; we can drink and explore and cook tasty island food together!

In the Studio with Sharna Valentine by Emma Morton

Image for White Stuff Winter Press Book. Shot in the 3Objectives Studio. Styled by Sharna Valentine @ Scout Management.

Image for White Stuff Winter Press Book.
Shot in the 3Objectives Studio.
Styled by Sharna Valentine @ Scout Management.

Meet Sharna Valentine, she is a Freelance Fashion Stylist who has worked on an array of projects with a variety of brands. We have worked with Sharna, who is represented by Scout Management for quite some time now and wanted to see what her answers would be to our Studio guest questions!

  • Who is your inspiration?

    The stylist Patti Wilson is the most amazing stylist and all round creative person. Richard Branson because he proves that hard work pays off.

  • What made you choose your profession?

    I always loved fashion and shopping!

  • Equipment you can’t live without?

    The internet and my kit bag that has the useful things i’ll need throughout the day.

  • What are your achievements?

    Moving to South Korea for a year to teach English to 4 year olds. Having to wake Debbie Harry up for a shoot!!

  • What’s the first album you bought?

    Spice by Spice Girls

  • If you were Mayor of London for the day what would you change?
    I’d change the working week to 4 days, it would make people much happier. I’d also pedestrianise Oxford Street since I spend so much time shopping for work.

  • What is your favourite country you have visited?

    Cuba, so much colour, amazing cars and friendly people!

  • What books, blogs or podcasts to you read and listen to?

    I was obsessed with the Serial podcast for a while. My favourite books are Vile Bodies by Evelyn Waugh and On the Road by Jack Kerouac.

  • What do you do in your spare time?

    Yoga and I love to travel. There are so many places I want to see!

  • If you were marooned on a desert island, which 3 people (dead of alive) would you choose to be with and why?

    Elvis - He would have some great stories and be able to sing.
    My best friend, Laura. She’d keep me from going insane and she is also hilarious.
    Bear Grylls, because he would find us a way off the island!

In the Studio with Maud Le Fort by Emma Morton

Maud Le Fort for White Stuff. Image shot in the 3Objectives Studio by a Freelance Photographer hired by White Stuff.  Image retouched by 3Objectives.

Maud Le Fort for White Stuff.
Image shot in the 3Objectives Studio by a Freelance Photographer hired by White Stuff.
Image retouched by 3Objectives.

Maud Le Fort is a successful model from France living in London. Maud comes into the 3Objectives studio from time to time to shoot for our client White Stuff. We thought we would find out a little more about her busy lifestyle!

  • You - Name, Job Title and company

    Le Fort Maud, Model and Elite.

  • Who is your inspiration?

My mum.

  • What is your favourite piece of equipment?

    Speakers.

  • What made you choose your profession?

    Travel, no routine and good money.

  • Equipment you can’t live without?

    My Theremin.

  • What are your achievements?

    Being financially independent from 17 years old.

  • What is the first album you bought?

    IAM by L'École du micro d'argent.

  • If you were Mayor of London for the day what would you change?

    Limiting the rent by m2.

  • What is your favourite country you have visited?

    For holidays, Italy. To live, in the UK.

  • What books, blogs or podcasts do you read and listen to?

    The name of the wind by Patrick Rothfuss.

  • What do you do in your spare time?

    Explore the city, visit friends, go to exhibitions and listen to music.

  • If you were marooned on a desert island, which 3 people (dead of alive) would you choose to be with and why?

    My 3 best friends.

In the Studio with Mel Roberts by Emma Morton

Image for White Stuff Christmas Press Book. Shot in the 3Objectives Studio by Paul Downes. Styled by Mel Roberts.

Image for White Stuff Christmas Press Book.
Shot in the 3Objectives Studio by Paul Downes.
Styled by Mel Roberts.

Meet Mel Roberts, she is a Freelance Fashion and Still Life Stylist who has worked with a large variety of brands and we have had the pleasure of working with on several occasions. We asked Mel our ‘Studio guest’ questions to learn a little more about her both in and outside of the workplace, see what she has to say below.

  • Who is your inspiration?

    When I was younger the Editor-in-Chief of US Harper’s Bazaar, Glenda Bailey was a real inspiration. Glenda hails from Derby and had a strong regional accent. At the time this didn’t fit in with the stereotypical ‘posh’ girl who usually worked in fashion. As a Northerner I loved this! The legendary Anna Winter and Grace Coddington were also hugely influential.

  • What is your favourite piece of equipment?

    In terms of photography equipment - I do like how HMI lighting gives a ‘sunshine’ day'-light effect with natural looking shadows.

  • What made you choose your profession?

    It’s the only job I ever wanted to do. Since I was about 5 year old I've been illustrating clothes and mocking up magazines forcing them on people (sorry Mum!) and using my sister as a model in college projects (sorry sis!). There was no alternative in my head!

  • Equipment you can’t live without?

    As a stylist the most important bit of my kit is my eye! You have to assess shots quickly with minute detail. People would be amazed how much attention a simple shot sometimes needs.

  • What are your achievements?

    In my career I’ve worked across sectors, PR, campaigns, editorial, national and international press as well as online and print media with models, celebrities and also still life. You have to be flexible and change as the industry does.

  • What is your favourite country you have visited?

    It has to be South Africa for it’s absolute contrasts - both in people and landscape. A close second would be Brazil.

  • What books, blogs or podcasts to you read and listen to?

    I’m currently reading two books at the same time - one is Vivienne Westwood’s autobiography and the other is The Secret Barrister: Stories of the Law and How It’s Broken.

  • What do you do in your spare time?

    I love history and genealogy so I’m constantly working on someone’s family tree. It’s crazy the things I dig up - royal connections, suicide, bigotry and crime. Most people have a shady relative or secret in their past!

  • If you were marooned on a desert island, which 3 people (dead of alive) would you choose to be with and why?

    So hard to decide! A mad mix of Carrie Fisher (and her sharp wit), Coco Chanel (with her scandal and intrigue) and Steven Hawkins (with his intelligence, dignity and humour). Should prove entertaining!